In what could be the most bizarre Kickstarter
campaign in memory, a US entrepreneur is attempting to raise $70,000 to
launch a strap-on booze-filled newborn that you can drink from.
Described as an “expressive, customizable, hands-free beverage
insulator that looks like a baby”, the “Cool Baby” makes drinking in
public “adorable”, according to its inventor, Brooklyn-based Simon
Philion.
While there is a market for objects that conceal alcohol, this has to be one of the strangest of disguises.
Announcing the project on his
Kickstarter page,
Philion said: “Dress it up to look like you, like someone else, like a
part of a costume, like a fan of your team. Use it to get a seat on the
subway, strike up a conversation, or mock a biological baby. Whatever
you do with it, The Cool Baby is a fun, expressive, hands-free beverage
insulator for a wide variety of occasions.”
The semi-realistic baby can be pulled apart and has a hatch on its
bottom that houses a 36oz. drinks container which attaches to a straw
that extends through its body, allowing you to drink through its skull.
Philion says that he has already sourced an agent and has factories
in place to manufacture more the cool babies once the project is funded.
“The reason my funding goal is a little high is because I might have
to use up to three factories to get everything I need into this one
product”, he said. “I’m finding that manufacturing is fascinatingly
not-straight-forward.”
Amazingly, 203 people have backed the project raising $11,156 so far of its $70,000 goal, with eight days left to go.
Source:
http://www.thedrinksbusiness.com/
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